Café2go is a dynamic coffee franchise offering innovative mobile and fixed-location coffee solutions. Established to cater to the growing demand for quality coffee, Café2go combines convenience with excellence, providing franchisees with versatile business models to suit various markets.

Franchise Overview

• Established: Information not specified
• Concept: Specializes in mobile and fixed-location coffee services, including coffee trailers, pop-ups, and corporate coffee solutions
• Presence: Operates across South Africa with plans for international expansion

Franchise Investment Details

• Initial Fee and Setup Cost: Approximately R300,000 (excluding VAT)
• Total Investment: Around R350,000 (excluding VAT), including working capital of R50,000
• Royalty and Marketing Fee: Fixed monthly fee of R5,000 (excluding VAT)
• Monthly Turnover: Expected around R60,000, with a net profit of approximately R30,000 (individual results may vary)

Franchise Models

Café2go offers multiple franchise options to cater to different business preferences:

1. Coffee Trailers: Mobile units ideal for events, festivals, and high-traffic areas. Franchisees often combine a permanent site during weekdays with weekend events, potentially earning between R25,000 – R40,000 per trailer per month.

2. Coffee & Juice Bars: Fixed-location setups in malls, office parks, or standalone sites, offering a range of beverages and light snacks.

3. Corporate Coffee Deli's: Customized solutions for corporate environments, providing employees and visitors with quality coffee and food options.

4. Coffee Containers: Innovative, semi-permanent structures that can be placed in various locations, offering flexibility and visibility.

Franchisee Support and Training

Café2go provides comprehensive support to its franchisees, including:

• Training Programs: All franchisees attend an Introduction to Barista training, covering equipment maintenance and operational procedures. Training also encompasses local marketing strategies and customer relationship management.

• Operational Support: Franchisees receive assistance with site selection, setup, and launch support. Ongoing field support includes business referrals, staff recruitment assistance, regular audits, menu innovation, and business coaching.

• Supplier Management: The franchisor negotiates with suppliers to ensure franchisees receive quality products at competitive prices. All coffee and consumables must be ordered from designated suppliers, while food orders are channeled through franchisor-approved third parties.

Ideal Franchisee Profile

Café2go seeks individuals who are:

• Passionate about Coffee: A love for coffee and a desire to share that passion with customers.

• Entrepreneurial: Motivated to run their own business and committed to its success.

• Flexible: Willing to work flexible hours during the week and weekends to maximize opportunities.

• People-Oriented: Possess strong interpersonal skills and enjoy engaging with customers.

• Financially Prepared: Have sufficient capital to invest in the franchise and sustain operations during the initial phase.

Application Process

Prospective franchisees can express their interest by:

1. Contacting Café2go: Reach out via their official website or contact details to request more information.

2. Submitting an Application: Complete the franchise application form provided by Café2go.

3. Attending an Interview: Participate in discussions to assess suitability and alignment with the brand's values.

4. Reviewing Franchise Agreement: Understand the terms and conditions before committing.

5. Commencing Training: Upon approval, begin the comprehensive training program to prepare for launch.

Contact Information

• Website: https://cafe2go.co.za/

• Franchise Enquiries: Franchise - Cafe2Go

Investing in a Café2go franchise offers a unique opportunity to enter the thriving coffee industry with the support of an established brand. With flexible business models and comprehensive support, franchisees are well-positioned to achieve both personal satisfaction and financial success.